And the winner is...Iris Lam
Bachelor Graphic Design
Iris Lam, Behoeftebeheer
In her project Iris opted for a direct visual communication that relates to Schuitema’s grammar but also, to his social engagement. Iris communicates her message, based on solid research, using functional and accessible illustrations, an essence of Graphic Design. Thus, she manages to bring her message across - exact an undistorted.
Honourable mentions
Marijn van der Leeuw (Photography) for Meanwhile, a solid rock can become incoherent sand and then a castle and
Rachel Borovska (Interior Architecture and Furniture Design) for A Tale of the Emerging Landscape
The Paul Schuitema Award sees the Royal Academy of Art honour the photographer, graphic and industrial designer Paul Schuitema, who taught at the academy between 1930 and 1960. The Paul Schuitema Award recognises work reminiscent of Schuitema’s spirit, vision and working method. In their assessment, the jury focuses specifically on individuality, problem solving ability and social relevance. The winner receives € 1.000,-.
Committee:
Maayke Schuitema (on behalf of the Schuitema family)
Ernie Mellegers (Interior Architecture & Furniture Design)
Gert Dumbar (Graphic Design)
Guus Rijven (Photography)