Janečková, Jitka – TypeMedia
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PROJECT Rododendron

“Rododendron” is a typeface created for applications in a context of rock music. It consists of a wide range of display styles in terms of width and weight including stencil. Letters are designed to fill the space in the row as much as possible taking legibility into consideration. Thanks to a high x-height Rododendron creates the impression of a strong and solid block of text, while still being very lively. Furthermore my project includes designing a text style of two weights. The text style takes over a certain expressivity and a number of specific characteristics from the display styles. They are all meant to work together but might be also used independently.


THESIS

(MA) TypeMedia

Janečková, Jitka

Czechia

0031 (0)6 1622 4128

full-time

Internship at –